What businesses has Selena Gomez started?
Posted on Nov 28, 2025 / Celebs
Her biggest business project is Rare Beauty, a makeup brand built on mental health awareness. It’s known for natural-looking products, not heavy filters-and-Instagram makeup vibes. The company launched a fund to support mental health services around the world. She also does production work with her company July Moon Productions. Selena is moving into the entrepreneur phase of her career, not just the entertainment one. That’s why people call her a modern multi-hyphenate.
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