Is Jalisco a popular place for tourists to visit?
Posted on Feb 23, 2026 / Travel
Yes — Jalisco gets millions of visitors every year thanks to its mix of culture, beaches, cities and historic towns. Destinations like Puerto Vallarta on the Pacific coast are famous for sandy beaches, water activities and nightlife. Guadalajara is a big city with museums, markets and colonial architecture that many travelers love exploring. Smaller towns and “Pueblos Mágicos” make great day trips for food and history lovers. Tourism programs in the state focus on sustaining and promoting travel to key routes and attractions. In recent years, visitor numbers have grown, showing that more people are choosing Jalisco as a travel destination. The state’s rich cultural heritage and natural beauty are a big reason it attracts people from around the world.
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